GINGRICH TWEETS DOGG! Next "KINGPIN!" Storylines (Casa101, et al) and MORE ZUMA DOGG HARDBALLS (Through City Hall Windows) SORRY!

Today, not only did a U.S. Presidential candidate tweet @ZumaDogg with a message, on my Dr. W. Edwards Deming, world-famous, internationally pushished, highly acclaimed review of Deming's 14 Points (Methods for Management of Quality & Productivity), but it happened to have been, NOT from Michelle Crockman...but NEWT GINGRICH! AND I THINK HE IS SMARTER THAN THE MORONS WHO MOCK ME FOR HAPPENING TO HAVE DEDICATED MYSELF TO HIGHEST INTERNATIONAL LEVELS OF WORLD CLASS EXCELLENCE...and you can't comprehend it. And when I got an @ZumaDogg tweet from @NewtGingrich, it didn't surprise me, though I am STOKED and THRILLED. Because you don't get to NEWT'S LEVEL, WITH THAT MANY YEARS OF EXPERIENCE AT HIS LEVEL..WITHOUT KNOWING WHO DEMING IS, AND APPRECIATING AND RESPECTING DEMING'S BLUEPRINT FOR "BRINGING BACK MANUFACTURING/CREATING JOBS"...and "DOING MORE WITH THE LESS YOU HAVE TO WORK WITH, THESE DAYS (RE-ENGINEERING)."

I haven't yet, and am about to, but I'm sure if you Google search, "Deming-Gingrich" a few things will pop up.

THANKS TO NEWT GINGRICH, FOR TAKING TIME DURING HIS U.S. PRESIDENTIAL CAMPAIGN (AND WE KNOW HE IS DOING MORE WITH LESS STAFF!!!), TO TWEET ZUMA DOGG A REPLY ON MY LIFE'S WORK ON "QUALITY & PRODUCTIVITY" -- AND FOR ADDING A LITTLE EXTRA COMMENT, THAT I CAN ADD TO MY ADDITIONAL TWEETS:

@NewtGingrich: @ZumaDogg Deming's ideas on quality led the way to Lean Six Sigma and to strong America Now's belief. We could save billions in government.

[PICTURED: Not that the Dogg is on to anything, special...]

NOT, just a simple CLICK of a button for a RT (Re-Tweet). A personal @ZumaDogg message, that it appears he typed himself, unless he has some geek doing custom research for a reply to every person's tweet to Newt. LOOKS TO ZD LIKE NEWT WAS AT LEAST TELLING WHAT SOMEONE ELSE TO TWEET! SO HOW FUNNY, IF ZD GOT NEWT TO TWEET THE WORDS, ZUMA "DOGG!" (Almost as good as the first time Garcetti called me, "Mr." Dogg. (I IMMEDIATELY LOST STREET CRED!)

And, now, I got a guy who looks like THIS tweeting me on stuff. ZD=LOADS OF LIGHTHEARTED FUN!

MITT'S NEXT: @MittRomney: Congrats, made it to BIG BOYS league. ZD is letting you see his Deming 14 Pts article. "Well Done" - Deming HERE IS THE ARTICLE, "INTERPRETING DEMING'S 14 POINTS" (Published in Quality Digest, Approved by Deming, Tony Robbins called, "Fabulous," Newt Gingrich Acknowledged. (Walter Moore and Craig X Rubin mocked. YOU TAKE A SIDE!) goo.gl/zSBzt

ZUMA TWEETS (MORE lighthearted fun!)

• @MittRomney Congrats, made it to BIG BOYS league. ZD is letting you see his Deming 14 Pts article. "Well Done" - Deming http://t.co/jHQTHyJW about a minute ago
• @MittRomney, @NewtGingrich sent me an @ZumaDogg reply on my Deming 14 Pts Article. THE PLAN 4 USA! "Well Done" - Deming http://t.co/jHQTHyJW 7 minutes ago
• HEY @VIllaraigosa: Newt Gingrich tweeted @ZumaDogg (NOT RT) on my Deming stuff. Bet you couldn't get Bohner to tweet you for $1 mil, LOSER! 11 minutes ago
• LOL! I tweeted on Deming's 14 Pts/QUALITY & PRODUCTIVITY to City Hall=CRICKETS! Newt Gingrich sees 1 ZD TWEET, SENDS ME AN @ZUMADOGG tweet. 16 minutes ago
• HEY, CITY COUNCIL LOSER-PUTZES! U FUCKED UP THE WHOLE CITY FOR DECADES TO COME, ASS WIPES! A U.S. Presidential candidate TWEETED ZD, TODAY! 18 minutes ago
• NEVER FELT BETTER!: TRUE, ZD HAS degenerated in ACTUAL SOCIOPATH-MADMAN, but like I said, "NEVER FELT BETTER!" MADMAN ENERGY FEELS GREAT! 19 minutes ago
• @villaraigosa: Not since ZD posted about Moret's Del Mar homes in relatives' name, did ZD source get the "spooks," as on ADELEMAN/LOFT info! 22 minutes ago
• @villaraigosa How ZD knows he TOUCHED NERVE on UNTOLD ADELMAN/LOFT/CIM/ASBESTOS/PERRY PUB CRAWL: My source ran scared when I tweeted! DOH! 23 minutes ago
• NEXT KINGPIN SCRIPT: Councilman hits kid on bike while driving city vehicle DUI and pays/bribes family for silence. Fixes car, off records. 25 minutes ago
• IF #FBI SUBPOENAED records of PASEDENA BROTHEL BUSTED in Dec '10, would it show MAYOR'S DEPUTY MADE CALL FROM HIS CITY HALL OFFICE PHONE! ;) 27 minutes ago
• @Bill_Rosendahl How do you explain to people whose LIVES YOU DESTROYED @ Venice on YOUR ILLEGAL LAWS, but YOU HAVE 20 ROOSTERS AT RESIDENCE? 31 minutes ago
• FROM NOW ON WHEN I HAVE SOMETHING TO SAY, I SAY IT HERE: NO MORE CALLS/EMAIL. If ROSENDAHL'S 20 ROOSTERS @ HOME, BOTHERS ME, TWEETED HERE! 32 minutes ago
• YES, Local NUTBALL activists MOCK ZD, but TODAY, a U.S. PRESIDENTIAL CANDIDATE TWEETED ME on my DEMING thoughts NOT just a RT, an @ZumaDogg! 43 minutes ago
• GINGRICH TWEETS DOGG: RT @NewtGingrich: @ZumaDogg Deming's ideas on quality led the way...we could save billions in government.(NEWT KNOWS!) 48 minutes ago
• TOO MUCH TIME ON MY HANDS/TIME TO GO BACK THRU OLD MATERIAL, NEVER POSTED! HERE'S A GOOD ONE ON CALPERS!: Zuma (cont) http://t.co/Ubvz1cte 53 minutes ago
• GOOD LUCK! Something RATIONALE people NEED when dealing w a "crazy train" madman, WHO HAS ALREADY CAVED IN A GOOD PORTION OF YOUR BULLSHIT! about an hour ago
• GOOD LUCK, CITY HALL! You're not sure to what extent it's part of ZD character/really true? YOUR ALREADY WORST NIGHTMARE, now IS TRUE MADMAN about an hour ago
• FRIENDS WHO KNOW ME, CAN TELL YOU: City Hall=U got a REAL problem! ZD TRULY IS BORDERLINE-SOCIOPATH! (And STILL against U!) YES, BORDERLINE! about an hour ago
• GARCETTI SAYS, "We're one big happy family," and ZD is SICK of INDIVIDUAL EMAILS. WILL SIMPLY TWEET ALL INFO HERE! ARTURO, just check here. about an hour ago
• IF AN ELECTED OFFICIAL hits a kid, driving CITY VEHICLE, while DUI and COVERS IT UP, OFF BOOKS/BRIBES FAMILY=OF #FBI INTEREST. ZD HAS INFO! about an hour ago
• @Bill_Rosendahl I didn't hear back from your deputy today, about the sign-off my property owning pal in YOUR DISTRICT CANNOT GET. #FBI=TUES! about an hour ago
• #FBI: Last time I called about Casa101, you needed more info. I THINK WE HAVE SOME NEW DEVELOPMENTS! Will post for you to peek at! - ZD about an hour ago
• GOOD NEWS FOR ZUMA DOGG POLITICAL GADFLY FANS! ZUMA DOGG WILL BE EXPOSING CITY HALL RICO CORRUPTION, THRU MAYORAL ELECTION! ZD=HERE TO STAY! about an hour ago
• NEXT EPISODE OF KINGPIN: Zuma Dogg uncovers CASA101/MOLINA/HUIZAR/ESSEL/CRA "FRAUD?" (Names will change to protect the guilty.) Writing now! about an hour ago

BLOG POSTS: These are only MOST RECENT ONES, from past week. But still, ALL "A" MATERIAL! However, if you are interested in "Pension Fraud," LACERS, CALPERS, FBI Investigations into L.A. City Hall, LAHD Rent Escrow (REAP) Systematic Bribe, I mean, Code Enforcement...OR...ANY political official or political crony, you may want to check up on...TYPE "zuma-dogg (name and/or topic) into Google search engine. BLOG POSTS WILL APPEAR! IT'S WORKED FOR INVESTIGATORS IN THE PAST AND PRESENT! - L.A. County's #1 KINGPIN=ZUMA DOGG: Information is Knowledge is Power. AND I HAVE IT ALL, ON ALL! AND THAT'S WHAT MAKES ME L.A.'s #1 POLITICAL KINGPIN! (And, if you care to dispute that, send me an email, saying so...AND I'LL FOCUS ALL MY KINGPIN BLOGGING ON YOU AND YOUR CRONIES!!!) Again...L.A.'s #1 political KINGPIN...and ya KNOW that. Now, BOW DOWN, KISS THE RING...and WET MY BEAK!

L.A. City News - by Zuma Dogg

• LA CITY NEWS: HEADLINES for 9/26/2011
• Zuma Dogg's "Rock & Rock Reflections & Zuma Dogg Show Recollections" (ALL NEW PICTURES & ZD BIOPIC TWEETS) PLUS, READ "KINGPIN" SCRIPT (Episode One)
• Zuma Dogg Presents "KINGPIN" (Sorpranos-like Show About L.A. City Hall) READ FIRST EPISODE, HERE!
• FBI: Did Zuma Dogg Stumble Into L.A. Building & Safety "ERRONEOUS" SCAM!!! (NOTHING ERRONEOUS ABOUT IT! IT'S CALLED FRAUD/RACKETEERING!)
• Zuma Dogg REVEALS Investigator Secret "Tells" AND (Drumroll, please) - ZD's "FIVE YEAR 'RICO-RACKET' CORRUPTION REPORT" (First, and LAST, I hope!)
• Zuma Dogg Speculates, "Will L.A. Mayor Villaraigosa Get Caught in FBI's City Hall "Net?," AEG WILL NOT GET NFL (City of Industry WILL) & MORE ZD RANT!
• The City Hall Political Legacy Of Zuma Dogg, Chronicled by Longest Running L.A. Political Blog (READ IT AND WEEP, LOSERS ON WRONG SIDE OF ROPE!)
• L.A. Weekly Article on NEW VENICE BEACH BOARDWALK LAWS and ZUMA DOGG'S TAKE (WILL SUE NEW ORDINANCE/CONTAINS FLAWS!)
• MORE CORRUPTION OVERFLOW from the SOCIOPATH Mind of L.A.'s Top "Connect-The-RICO-Dots-In-His-Head" Investigative Specialist (PENSION FRAUD, BITCH!)
• Zuma Dogg's Mind Can NO LONGER HOLD ALL THIS UN-BLOGGED L.A. City/County Corruption In His Mind...ALL NEW MATERIAL FROM A BORDERLINE-SOCIOPATH/MADMAN!

"Re-Engineering" Coming To L.A. City Hall, as they are forced to do MUCH more with MUCH less: DEMING'S 14 POINTS, NOW EMBRACED at L.A. City Hall!!!

[Pictured: He (Deming) came up with them. ZD just interprets them. And a world-class interpretation, it is.]

Took a trip Downtown, today, to attend the LAPD Police Commission meeting (see video on the blog post below from 6/14/11. So afterwards, Matt Dowd and I walked across the street to City Hall for the L.A. City Council meeting.

I have certain people I go to (people I feel are the "real deal"/know what is up) at City Hall. So first thing I did was go up to my, "Budget Master" (someone who has been right on the money, every step of the way, over the five years I have been attending the meetings/paying attention. And I asked, "So is the city gonna go bankrupt." And this person seems to think the city WILL ACTUALLY pull through, over the course of the next two years, although they will be a very rough two years, admittedly. (Now, I know you're saying the guy works at City Hall and isn't going to say, "Yeah, ZD...the city's going bankrupt, for sure." BUT...again, I know who has credibility with ZD, and so let's just say this person actually DOES believe a miracle will happen. (Cause "miracle" is part of the equation toward the city's upward recovery.)

So I asked, "O.K. So how's the city gonna save it?"

CITY STAFFER REPLY TO ZD: "RE-ENGINEERING."

RE-ENGINEERING!!! THAT IS A DR. W. EDWARDS DEMING "BUZZWORD!" So I say, "You mean 14 Points?" The reply was, "Yeah." I was STUNNED and SHOCKED. I said, "You've heard of the 14 Points?" Replied, "I've read them, yeah." OH MY GOODNESS...he's READ THEM, EVEN!!!

Still stunned, I ask, "WHY!?!?" (I know why. But didn't think the city did.)

He said, "We have to do more with less."

THAT'S RIGHT!!! THAT IS WHY YOU EMBRACE THE 14 POINTS. TO DO MORE WITH LESS! (Like I said, I LOVE THIS GUY!)

So he agreed to read my world-renowned interpretation of Deming's 14 Points, called, "Interpreting Deming's 14 Points," and I emailed it to him. He already sent a reply back, with a follow up comment, noting something out of the article, which proved he read it and pulled out the first thing you need to realize and recognized when reading the 14 points (and it one of the 14 points)...PEOPLE are your #1 asset. (Not equipment or machines or office furniture.)

Here's a little dialogue I had on this topic with Mayor Sam (@mayorsam) blog founder, Michael Higby (http://www.facebook.com/MichaelHigby). He's been following City Hall and the steady decline, this entire time. And he knows I've been posting about "re-engineering" (14 Points) for MY entire City Hall tenure (five years), followed by the article, "Interpreting Deming's 14 Points," FOR ALL CITY STAFF, DEPARTMENT HEADS, GENERAL MANAGERS, CITY COUNCILMEMBERS and everyone else who has to do, "more with less," on the job at L.A. City Hall. This little passage will explain:

• Zuma Dogg
  

  • Was @cityhall today. Was told they will "re-engineering" all processes. I said, "You mean 14 Points?" They said...YES! (You KNOW I've been saying it was going to come down to 14 Points.) They'll pick and choose one or two things...
  • 
    
• 

  Michael Higby

  • That's what I was wondering - if they will turn it into 8 points or 42?
• 
  

  Zuma Dogg
  

  • I can tell, they'll pick and choose and are going to try to use it to defend NO FIRING OF PEOPLE. (Cause people are the #1 asset.) But it doesn't mean don't fire anyone and do nothing else. Then they'll start with improving the collection process. (It's a holistic thing. Not just, "improve quality, by improving the city's collection process." I think the city being able to operate under these E-RIP circumstances is UN-SAVEABLE! I told the person, FIRST thing the city should do is make a flow chart of the processes. For example, if you want permits for a coffee shop. And then when you see a tangled web, you'll see the problem. They won't do that.
• 
  
  Michael Higby

  • I don't think they know how to do that.
• Zuma Dogg
  

  • They might have to have an auditing company do it...hire outside consultant. I know everyone will say, "HIRE A CONSULTANT...NO WAY!!!" But it's the CURE for the city!!! Plus, they have smart experts working at city who can do it. The way to get this rolling, is quality people in these departments will just start to embrace it and implement it in their departments. And makes suggestions on how to improve things based on it. So it could help. Cause these top people in the departments are GREAT, TALENTED PEOPLE...they know what's up...they could do it right...it's the upper management=villar/council that prevents good work and common sense. (Everyone knows how they have to "fudge" to get things done. This is how you turn the "fudge factor" into "improving the system," by listening to the feedback of the people who are forced to bend things to get the job done. )
    
  • 
    
  • Dude...I ALWAYS knew it was going to come down to Deming's 14, even if they do it wrong. Cause when you get desperate and have to do more with less, under these types of circumstances..any top expert they go to, will be jammin' it down their throat. It's not unproved methods. So I just jumped in front of a bandwagon I KNEW would be coming... It starts with the philosophy. Villar will never want to embrace it. You can't be a screaming, hostile, vindictive maniac.
• 
  

  • But anyway....it's too late, anyway...this thing is "Thelma & Louise" and we're getting close to closing credits. 2 yrs. All efforts for improvement at this point are for, "The Aftermath Years." But yeah..of COURSE you start, NOW!
    

AND here's the article, "Interpreting Deming's 14 Points," by the internationally recognized master on the topic...YOUR karaoke-singing, gadfly...Uncle MC Zuma Dogg!!! It is the blue-print, foundation. A generic interpretation, not applied specifically to city hall. You will think of your own applications. I will apply it to city hall, too. But first you have to read this, so you understand the philosophy.

MORE ON ZUMA DOGG:

* "I too, as you may know, am a Deming fan. I think your synthesis of his work is fabulous." - Anthony Robbins (Tony was kind enough to bow down to me on his stage in front of thousands of people, during a seminar that was being simulcast across the country. I am told that was the first and only time he did that. Awe shucks!)

* "Very Well Done." - Dr. W. Edwards Deming on "Interpreting Deming's 14 Points," by Zuma Dogg. (Published internationally in "Quality Digest." I was told the letter from Deming had to be a fake, cause all he ever did was scribble red ink on everything. Let alone send a response like that. I had to fax the letter to some folks for verification. LOL! Too good to be true. I was in my 20's and was told, they were expecting someone in their 60's or 70's, because it usually takes that long to be able to write something at that level. Awe Shucks!)

* "I especially liked your of explanation Deming's more controversial points." - Don Dewar/Publisher, Quality Digest

* "You not only took our ideas, but expanded them in ways I thought were very interesting." - Al Ries ("Marketing Warfare," "22 Immutable Laws of Marketing," "Focus.")

* "In the history of our company, we've never seen results like these. They were off the charts. We had to go back and re-enter the data to make sure it was correct." - Broadcast Architecture (The world's PREMIER radio and record industry market research company, serving the U.S., Japan and abroad; on $100,000 NYC radio research project ZD headed/created. Station went from #11 to #2! $MILILLIONS$ for station!)

Zuma Dogg, Frustrated Watching City Council Struggle With "Efficiency Issues" During Council Meeting Today, PROVIDES THEM WITH A WORD-FOR-WORD SCRIPT!

To: Person Whose Ass Is On The Line @ City Hall Over All This Floundering...
Fr: ZD
Re: The ONLY solution I know of
Dt: May 3, 2011

Dear Person Whose Job It Is As An Elected Official To Take On The Role Of Leadership In This Critical Juncture In L.A. City History (and you KNOW that it is),

Here's something very un-nutty. Before political activist "Zuma Dogg," and before "Singing/Dancing/Improv Cable Access Superstar Zuma Dogg...I worked over a decade in the radio and record industry. Started in Columbus, Ohio -- and leap-frogged the world's most competitive/cut-throat industry in the world. (WORSE THAN POLITICS, CAUSE IT'S PEOPLE'S REAL MONEY!)

While in the industry, no matter what station I worked at from Columbus, Kansas City, Houston, D.C., NYC, L.A., I noticed the same problems were causing the same dysfunction, no matter where I worked. It was such an abusive and dysfunctional environment, I moved from Times Square/NYC to Malibu/Venutra County line -- and morphed into "Zuma Dogg' like Jack Nicholson morphed into "Joker" based on the traumatic events he went through.

DURING THIS TIME, I took it upon myself to study, "Methods for Management of Quality and Productivity" (Innovation/Efficiency/Waste Reduction/Re-Engineering The System). And when I say, "study," I mean, I read an article in the "LA Weekly" of Houston (where I was working, miserably, at the time) about a seminar coming to town by Dr. W. Edwards Deming. I attended the four-day, intensive seminar, where his top consultants were on hand to mentor/tutor attendees. And as I did at city hall as an activist, I was hitting up all the top experts with all kinds of questions. And I took follow up classes, offered by Deming's TOP consultant, Kowsaku Yoshida.)

Deming is the American the U.S. (McArthur) sent to Japan after the war, to help them rebuild the infrastructure and economy. (Cause McArthur couldn't even get a call placed over to his own troops.)

The rest is history, as Japan took Deming's 14 points and applied them to every aspect of industry. The result: The quality products they created and produced, KNOW for their quality, and stole the manufacturing for the U.S. (It worked TOO good, cause Japan listened when the U.S. wouldn't, cause thing were going well, on auto-pilot, in the U.S.)

So, like everything else, I took a world-class knack for this top level, international management principals: I typed up my interpretation of his 14 point plan and sent it to Deming saying, "I don't want to mis-represent any of your points. If there's anything that needs correction, please let me know."

Deming sent me a fax saying, "I agree with your point (blah, blah, blah)...VERY WELL DONE!" So I start saying, "Yeah, Deming sent me a fax saying, "Very well done." And the reaction from top expert consultants in the U.S. was, "BULLSH*T! He doesn't DO that....nothing but red in on his replies." So some folks asked me to fax the letter to them for verification. SO THEN, I knew what a big deal it was, and how I must, "get it." (Cause you truly DO need "disciples" to interpret his words. COMPLEX & COMPLICATED...needs interpretation.)

So I sent it to "Quality Digest," and they fell-over and published it. And Tony Robbins sent me a letter, in the mail, saying, "I too am a Deming fan. I think your synthesis is fabulous. Let's meet sometime soon." (We DID, where Tony bowed down to me, LIVE on stage, during a satellite broadcast across U.S. AWE SHUCKS!)

I mention all of this to you, to give you and anyone you show the following article to, confidence in what you are about to read. (Even though Zuma Dogg wrote it, it's widely regarded by industry experts as TOP NOTCH INTERPRETATION, Y'ALL.

It is very broad, and requires specific application to L.A. City Hall. But you gotta read this first, before you can do that.

http://zumadogg.blogspot.com/2007/03/interpreting-w-edwards-demings-14.html

HERE'S AN EXAMPLE OF HOW YOU CAN SPEAK "DEMING TALK" WITHOUT SAYING, "DEMING SAYS...." (It's just common sense talk...but you gotta know the music scales before you can start playing the sheet music. Here's a possible example:

COUNCILMEMBER DURING TELEVISED COUNCIL MEETING: "I was trying to find out the process someone has to go through to get a permit, and found out it's a tangled, never-ending process that takes six months to two years. Recently, Lt. Gov Gavin Newsom took a trip to Texas to find out why so many California businesses were leaving L.A. and the rest of California and setting up in Texas, when give an even playing field, these people would like to BE in L.A. and California. He was told, it takes six months to a year to get your permits in L.A., but in Texas it's six weeks. And the FIRST THING we need to do, at City Hall, is have a flow chart made for the most important processes, to provide the starting point and foundation to eliminate the outdated processes left over from the 1950's paper era. We need to identify, through a flow chart, the beauracratic, inefficiencies that are dragging us down, and bringing the city to an economic grinding halt. Because that's just what happened. So Mr./Ms. (City Manager) can you please put together a flow chart of the process a business would have to go through if they wanted to open up a local coffee shop in one of these "for lease" vacant business fronts? Thank You."

See http://zumadogg.blogspot.com/2007/03/interpreting-w-edwards-demings-14.html, then you will ready to talk, grasshopper.

zumadogg@gmail.com

FOLLOW-UP: Applying Quality Management Methods To DWP/City Workforce After Reports of Drinking and Picnicing on the job.

NOTE: First stream of consciousness draft. A few typos to correct later, but you'll get it.

DEMING 14 POINT PHILOSOPHY FOR DWP & L.A. CITY WORKFORCE:

Japan used to be known for "bad" quality. THEN, they became known to produce the best quality products in the world.

What changed? Same machines, equipment and factory space as the rest of the world. They didn't have a patent on any exclusive technology. AND, most notably, the transformation even had to occur USING THE SAME WORKERS! (Think about it. Japan couldn't fire everyone in Japan. They had to make the transformation with current workforce.)

And from my own personal experience in the radio industry: What makes ONE radio station rank #1 with a 12 share of the market, while the station down the street with the same signal, same mics, same everything is #20 with a 2 share? THE PEOPLE INSIDE THE BUILDING AND THE STRATEGIES AND PHILOSOPHIES THE MANAGEMENT OPERATES WITH AT ALL TIMES FROM TOP OF THE BOARDROOM TO THE JANITOR.

OR EVEN, when a station is in 10th place and a consultant is hire from the outside - or a new program director takes over and the station moves up to #1 in the market. IN THAT SITUATION...it's even the same staff. Only difference is ONE PERSON who is able to come in with a vision and get others to see it and then you back it up by starting with yourself.

NOW LET'S GET INTO SOME OF THE SPECIFICS OF THE DWP DRINKING ON THE JOB AND GENERALLY NOT WORKING (and it's not only a DWP issue, but issue with the entire citywide workforce):

ZERO TOLERANCE?: Obviously, NOT! Look how widespread it appears to be. Only zero tolerance if caught on undercover news report. Repeating that you have a "zero tolerance" policy, with no front-end system (like training and counseling) to prevent a problem in the first place and no real system to address it after-the-fact (how to prevent it from happening, AGAIN) is an "empty exhortation," and the more you learn about REAL quality management and waste reduction, the more you will notice that is ALL you EVER hear out of anyone. (EMPTY EXHORTATIONS.)

WHAT WOULD UNCLE ZUMA DOGG DO IF HE WERE THIS WEEK'S INTERIM DWP GM OR MAYOR OF LOS ANGELES (and you HAD your chance - LOL!)

FIRST, you have a "Methods for Management of Quality & Productivity - 14 Point" training seminar for all DWP managers. (And many of these consultants will be in Downtown Los Angeles for the Deming Institute "Out of the Crisis" Seminar this June 7-9, again...IN DOWNTOWN LOS ANGELES.

THEN, you present a similar seminar for ENTIRE DWP WORKFORCE. Might want to have it at Staples Center or Convention Center or in Vegas! (Just kidding about the Vegas part.)

DWP Management and the mayor let workers know their new commitment to workers and how things will be from now on, and they are going to like them (that I will describe in a minute).

And by holding an event like this where you treat the entire work force like managers by giving them their OWN seminar, where you are TREATING them like managers, they will appreciate that, as a starting point.

Deming says, "THERE IS NOTHING WORSE THAN BAD COMPETITION." And I think you could consider a bad worker (one who isn't trained and fully-functional), bad competition.

Now to REALLY piss you off and make you think:

ZUMA DOGG SAYS YOU DO NOT FIRE WORKERS IF THEY ARE CAUGHT DRINKING. (You provide counseling and treatment.)

FIRST of all: Do you KNOW how expensive it is to recruit, hire, then train a new DWP worker. All the paperwork! AND, when you FIRE an employee, you lose the experience and have to start all over with a new worker.

Councilmembers are always saying, "We are a family." Well if your family member had a drinking problem, do you kick the out of the family and change the locks on the doors? (MAYBE eventually. But not under a "Zero Tolerance" policy.)

Imagine if you said to workers, "You are the most valuable asset we have at DWP. You're even better than a machine! We need you here. We're not giving up on you. You're NOT fired. And make sure you are at the morning training class, tomorrow morning."

When people know that, they will feel better about the workplace, and you judge quality of product by the quality (happiness) of your workers. (Can a bad server at a restaurant ruin it for the owners/managers when the customer spreads bad word of mouth about the bad experience you had nothing to do with. THAT STUFF DOESN'T HAPPEN AT A WOLFGANG PUCK RESTAURANT. Wolfgang knows what's up. He's a GREAT example of a leader who will bus a table, jump into the kitchen to start chopping, seat a guest. I've seen it. He makes the staff and customers feel like THEY are #1! It's contagious and people like working at a place where the boss is TOP PLAYER! (Not some guy who pops out of his office when something is wrong or there is bad news to deliver.)

Additionally, if you truck or machine breaks down, you don't throw it out, right away. You try to repair it, first. AND, you do PREVENTATIVE MAINTENANCE to prevent a breakdown; like a pipe bursting or worker drinking at a strip club.

And when workers see and then know that management is TREATING workers like family, they will FEEL like a family -- and that is how you allow people to have pride and joy in their jobs. And when you remove fear people can be themselves. And no one wants to be a depressed loser 10 hours of the day. It even ruins the other 14 -- and it spins out of control from there, until you are just hiding under a tree in the park drinking beer.

You do things like have an amazing gym that all DWP workforce from TOP MANAGERS to the janitor. And workers can go there, NOT AFTER WORK, but DURING work hours. (Not all day, but as PART of the day/week.) TRAINING IS PART OF THE JOB!

Everyone calls for cutting the waste. And it's always something like firing employees; or calling for an audit. Then the results of the audit are announced, the politicians come out and demand accountability without putting in any new systems of even having knowledge of the current processes.

LAPD, City Attorney's Office, City Hall, Board of Supervisors...STILL USING 1950 technology and non-computerized processes. They say they want to run the city more like a business: NO BUSINESS WOULD STILL BE OPERATING THIS WAY. (First of all, cause they wouldn't BE in business. Secondly, because even homeless people hanging out at Starbucks have better technology than city hall, these days.)

MORE TO COME...

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VIDEO: Zuma Dogg Applies Deming's 14 Points to Video of News Report on DWP City Workers Drinking on the Job (A FAILURE OF MANAGEMENT!)

Here is the embedded version of the video NOW STREAMING (Saturday May 1, 2010). If you want to watch it from the start, and turn off the loop (in progress), click the little speaker icon on the streaming video player to turn off audio. Otherwise, the video plays in a loop.



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Zuma Dogg Applies Deming's 14 Points to City Council's new Film Commission Idea (To Help Promote/Market Hollywood To Production Industry)

NEW MOTION from today's City Council meeting...A NEW FILM COMMISSION:

* To promote the benefits of L.A. to the international film industry. Mainly, nice weather, like today was the main benefit being touted by the first three councilmembers who spoke on the Richard Alarcon motion.

Things to consider

1. * First of all, I'm not big on a "bring 'em back" strategy. My belief is once something has left the building...it's time to look to the next horizon, cause it didn't leave (the problem wasn't created) out of lack of publicity or awareness around Los Angeles and Hollywood. The problem is that the system is broken (city is too impossible to deal with, too expensive, too bureaucratic and people would rather fly the production to an island off Boston that deal with L.A. County and all it's infrastructure nightmares on top of the process itself.

YES, there is FILM L.A., a city and county project, which is supposed to facilitate the permitting process for production. I don't know how effective it is, but conceptually, that is a good (customer service friendly idea, which is the foundation of Deming's 14 points -- putting the customer's needs first.)

So the problem is with an L.A. Film Commission who's task it is to "promote and market" Los Angeles to the film industry is that you are only promoting a broken and outdated product. I would like to add that I am not saying the city should not try to market and promote and fight for it's share of the production market -- and Alarcon even mentioned, "that this is only on piece of the entire puzzle." BUT THIS IS THE PIECE BEING DISCUSSED FIRST! Without ANY discussion as to what the city needs to do in order to facilitate a more customer friendly work environment. So they are dealing with the last part, first, as usual. (Desert before the nutritious part of the meal. Then bypassing the nutrition part of the meal, entirely.)

WITH THAT SAID, not that any of this will be the magical solution to, "bring back the film industry to L.A." (because again, like manufacturing and other industries, once it leaves, it ain't coming back -- or it wouldn't have left. Tom LaBong actually made a good point that Hollywood basically used to OWN the industry because they had all the technology to themselves, but now COMPUTERS has allowed any production company to operate on a level playing field from anywhere in the world. So right off the bat, it ain't never gonna be what it was. But let me try and put on the "Deming" cap and try to apply concepts from the 14 Points to this Film Commission project:

* L.A. will have thousands of employees in the area, who have recently left the city workforce through early retirement, who would probably jump at the chance to work part-time in the production (and related services) industry since many of them aren't actually ready to retire (have many more productive years) and would be happy workers since they already have a nice pension so it's not "do or die" for them from a salary perspective, but they wouldn't mind the added Hollywood salary, benefits -- AND MEALS. (Cause when you work on Hollywood productions, you get all you can eat, top quality meals -- so you can cut way back on your personal food spending.

* What assets (properties, parking lots, land, technology, vehicles, building space, etc.) does the city have that they would be more willing to offer up (even for free) to production companies as a "loss leader" to keep productions in town -- so that the city can benefit by all the other related businesses that are suffering as a result. (Restaurants, dry cleaners, florists, coffee shops, carpenters, electricians, drivers, etc. -- all losing out when Hollywood productions runaway.)

* TAX BREAKS & INCENTIVES: Hate to say it, but HELL YEAH, you better bend over backwards and use the TV and Film production industry as a TOTAL loss leader to keep all the other products and services (like the ones mentioned about) along with the city's tax revenue that is tied to it all. You elected officials know where all those breaks and incentives can be found. But don't be greedy. This is do or die time. You gotta go with the "loss leader" strategy now. Don't be like the record industry once the internet came along. SORRY!

* MOST IMPORTANTLY: Regarding the process (broken/bureaucratic system), and I know Council will be quick to mention, "FILM L.A.," and their permit process facilitation, but relating to ALL processes in a film and tv production: THE FIRST THING THAT MUST BE DONE...

I REPEAT...the FIRST THING THAT MUST BE DONE IS, the new Film Commission (in coordination with FILM L.A.) must draw a "FLOW CHART" of the entire process that it takes to get a project off the ground and on to the streets of L.A.

If you cannot create a simple flow chart of the process in the first place, YOU HAVE A BROKEN SYSTEM TO BEGIN WITH. You create a flow chart to see how a widget moves from Point A to Point B. And when you look at the chart, you will probably find a bunch of processes that are not necessary, but merely City and County Bureaucratic B.S. But I'm not pointing fingers, or blaming anyone specifically -- because the problem itself (of bureaucracy) is part of the overall broken system that must be addressed through the 14 Points ("Methods for Management of Quality and Productivity).

So it's not about pointing fingers or blaming, because the city is addressing the issue, now...so I will try and apply the 14 points, the best that I can, for now -- to try and spark innovative ideas from the TRUE EXPERTS...the city workers -- which may even include some city councilmembers.

SO YOU HAVE TO DRAW A FLOW CHART OF THE PROCESS FROM MOVING A WIDGET (the production process) FROM POINT "A" TO POINT "B." (From the customer's FIRST CONTACT with the city to the director's first shout of the word, "ACTION!") Then the inefficiencies will be exposed for the city and council to better understand.

AND FINALLY...A BIG, BIG PART OF ALL OF THIS...is the city and county is going to HAVE to become more comfortable with having employees under them at the lower management and employee levels be EMPOWERED to make decisions on the spot, on their own -- without having to wait days (or weeks) or a manager to "sign off" on it (usually without even looking anyway, but just trusting the person who is placing it in front of them.)

YOU MUST REALIZE THAT PEOPLE ARE ALWAYS ANY COMPANY'S (OR MUNICIPALITY'S) BIGGEST ASSET! Not the computers...not the office furniture...not the software or treasury itself...BUT THE PEOPLE!

An environment of "fear based" management has been the cause of all of this. So to EMPOWER the employee is to realize they are usually the ones who have the answers to the problems (since they are the ones having to "fudge" for your broken system) -- and with a little education/training -- and mostly trust you can eliminate a lot of the needless and immeasurable bureaucracy by allowing people on the front lines to simply do what they already know...without having to sign off on every little detail that adds days, weeks and months to the process.

MORE TO COME...

Calling for "AUDITS" vs "Interpreting Deming's 14 Points" (Listing Problems vs Method For Solutions)

DEMING'S 14 PTS vs "AUDITS": People sure do love to call for audits in this city. There is nothing people LOVE to hear MORE than, "there is excessive waste and abuse happening," with an immediate, "call for action" (DEMANDS OF IMPROVEMENT!) Then, the department head can say, "This is completely un-acceptable and I will be making sure people follow proper procedure and this type of thing comes to an end."

I guess these people subscribe to the "Wishful Thinking" philosophy toward the goal of improvement.

You see, here is the problem: You can start with a clean, fresh slate (in your mind) by saying, "Well, now the NEW guy is gonna crack down on everyone and make sure people do a better job, and we're going to start having random inspections and will check back with an 'accountability report' in six months."

THE ONLY THING THAT IS NEVER ADDRESSED IN THESE AUDIT REPORTS OR "CALLS FOR ACTION" ARE THE REASONS ALL OF THIS FUDGING AND BREAKING OF PROTOCOL IS NECESSARITY IN THE FIRST PLACE: "A BROKEN SYSTEM!"

It's not YOUR fault, and I mean that. Let's take the recent LAPD audit that condemned the way purchases an expenditures were made under Willy Bratton.

It was a real mess. BUT WHAT DO YOU EXPECT? IF YOU WANT TO GET ANYTHING DONE, IN REALITY...YOU GOTTA FUDGE THE SYSTEM. It's not Bratton's fault. He was just trying to get stuff done. And didn't have all Millennium to wait around for all the processes (put in place to prevent everything WRONG that ends up happening, anyway...BUT EVEN WORSE!)

Now, I'm sure under Chief Beck if he wants to do things more compliantly than Bratton, then I'm sure many improvements can be made. BUT AT WHAT COST. If you start doing things, "by the book (protocol)," you end up being MORE inefficient as the technology (product) you want to order becomes outdated before you can even order it.

BUT, it might make the audit look nicer, next time! (So mission accomplished! Nothing GETS accomplished, but it was done with MUCH MORE ACCOUNTABILITY!)

I'm sure I've pissed you off at this point because it sounds like I am sympathizing with "waste."

But that is because you are emotional about this, and I am approaching it from a detached analysis.

So the point is, all you are ever going to do, until you embrace the "14 points" is spew out audit after audit saying how bad the situation is, and make a laundry list of empty exhortations; calling for added levels of checks, balances and accountability -- while continuing to ignore the actual cause of the symptom: A BROKEN SYSTEM! How do you fix this system. Through implimentation of 14 points as prescribed by statistical consultant Dr. W. Edwards Deming, who is know around the planet for his, "Methods of Management of Quality & Productivity."

If you have not looked into Deming and his 14 Point management philosophy, do a Google search for "Ed Deming" and then read, "Interpreting Deming's 14 Points," which was praised by Deming ("Well done" - Deming) and published by "Quality Digest."

CLICK HERE FOR ARTICLE: http://ow.ly/SLvx

"I think your synthesis of Deming's 14 points is fabulous. - Anthony Robbins."

Zuma Dogg Twitter Update for 12.23.09 - L.A. City Fraud, Waste & Abuse Needs To Target Lazy L.A. Workers (See Deming's 14 Points)

1. "The mayor's budget team will address the issue with Council in next several weeks." HOW ABOUT SOLVING IT? You've ADDRESSED it all year!
2. Villaraigosa aides said mayor's budget team will address the issue with the City Council in the next several weeks. "ADDRESS" or "SOLVE?"
3. Greuel warns L.A. might have to increase tax revenue to balance budget. HOPE YOU DON'T MEAN "RAISE" taxes when U say "increase" tax revenue.
4. "I again must reiterate my concern about depleting the reserve fund at end of year," Greuel said. Should have reiterated as Councilmember!
5. DUH!: Controller says city not out of the woods on budget: Despite some success in reducing employee salar... http://bit.ly/5jELK0
6. Schwarzenegger's plan to again raid transit funds would cut as much as $1 billion from public transportation: http://bit.ly/7NXWHn RAID IT!
7. Zuma Music Radio - Holiday Music Mix (But Not Holiday Music) http://ow.ly/PaLg
8. TOP ISSUE L.A. MAYOR NEEDS TO ADDRESS: For nearly four years, Zuma Dogg has pointed the "fraud, waste and abuse" f (cont) http://tl.gd/1bfrn
9. Wish I had SOME OTHER method or solution to offer readers & city experts regarding city operations crisis. Deming's 14 Points is ONLY THING!
10. HOW IS CITY GOING TO FUNCTION when L.A. is sending all TOP, KNOWLEDGEABLE city workers OUT THE DOOR WHO MAKE CITY TICK? (See Deming 14 Pts.)
11. How do you get traffic enforcement to write meter tickets when there's no quota? (Workers sit in car and don't write tickets.) Call Deming!
12. L.A. CITY WORKERS: FORGET waiting for City Hall to use Deming's 14 Pts. Study it and use it yourself! http://ow.ly/P3MY Call ZD for help. 213-785-7272 (24/7, 365)
13. DEMING 14 POINT EXPERTS WILL GET A HUGE LAUGH OUT OF THIS: Here is L.A. County's EMPTY EXHORTATIONS for something (cont) http://tl.gd/1be8g
14. RT @ladailynews: County releases first strategic plan to spur jobs: With Los Angeles County and most of its 88 cities. http://bit.ly/8NNfnU
15. CITY SAVED! RT @villaraigosa: Kicked off Xmas tree recycling program today. Came up with 3 easy ways for Angelenos to be green this year!
16. IMPORTANT INFO FR: @villaraigosa: You can cut your tree and place in the green recycling bin, OR next to your green bin on collection days!
17. RT @CNBCtopStories: Recovery Act May Be Stimulus For Fraud and Waste http://bit.ly/6IfMBr #CorporateFraud
18. RT @latimes: Gov. Schwarzenegger to seek federal aid, threatens drastic California budget cuts http://j.mp/8TzBwq RT @latimeslocal
19. I don't have a single penny on me as I type this. Finally have apt, but not a cent for a THING, like food. If in S.Monica. let's have lunch!
20. At this point, it's beating dead horse to blog on how mayor screwed up. NEED TO SHIFT FOCUS TO OFFERING SOLUTIONS now that all are aware.
21. ACTIVIST BLOGS: I think at this point, we are all aware of what a failure this mayor is & why. Post SOLUTIONS instead of beating dead horse.
22. At least ZD knows ONE thing about Randy Michaels...He's a TOTAL Ries & Trout "Marketing Warfare" (Art of War) guy AT ALL TIMES, like ZD!
23. RANDY MICHAELS: LA Times watchers are learning about him, now. ZD remembers ALL ABOUT HIM from Top40 radio. Culture clash? Should be fun!
24. Mayor's challenge in '10: Getting city workers to actually DO work, now that fewer will be on job. Many workers just sit and DO NOT WORK.
25. DEMING'S 14 PT NIGHTMARE: Parking Enforcement ticket writers (who do not have a quota), do not write tickets either, I am told by insider.
26. Los Angeles Parents Union Organizer Reaches Out To CD 2 "Education Sphere & Parents" http://ow.ly/16cyqV
27. FEDERAL STIMULUS MONEY MAKES IT TO LOS ANGELES, As It Pays For Zuma Dogg's Security Deposit For New Apartment Via "... http://ow.ly/16cyqT
    

Zuma Music Radio 20 - Holiday Music Mix (Holiday spirit without same old holiday music. Hit "Play All" button at bottom of player for continuous play.)

Zuma Music Radio 20 - Holiday ...

L.A. City Wokers: Call Zuma Dogg To Find Out How Deming's 14 Points Can Help You In Your Job At Your Deparment (WITHOUT Having To Wait For Antonio!)

DEMING'S 14 POINTS ("Methods for Management of Quality & Productivity): In this new economic era for the City of Los Angeles where all city departments will be forced to do more with less (workers) as thousands of workers with the most knowledge and experience will be leaving the city work force via forced early retirement, it appears as though the people and workers of the city will not be able to afford the luxury of waiting to have the elected officials in charge of these departments to implement the type of training it will take to navigate a widget from "Point A" to "Point B" (accomplish any goals/provide any service), otherwise known as "teaching the principals of Deming's 14 Points.

It occurred to me that it doesn't take the "green light" (excuse the "green" reference) to start implementing the principals of Deming's 14 Points.

Many city workers have mentioned to me that they enjoy hearing me talk about the "14 Points." And they are usually people actually left with the task of trying to "fudge" things to make these haywire plans happen, at all.

So over this holiday break, I invite any city workers to call me on my cell phone or send me an email to ask questions as to how the concepts ZD refers to can be applied to your specific work scenario. (The ZD 14 Point Hotline, if you will. Like calling 9-1-1 for your on the job bureaucratic nightmares.

I think the time of ZD "warning and alerting" the city as to the citywide crisis is over, as the city is now aware of what lies ahead in 2010 (as does the rest of the city) so at this point, I think it's time for ZD to try and throw out as many life preservers as possible to city workers. And my way of doing that is through the training and educating of city workers on the 14 points of Dr. W. Edwards Deming.

Even if the mayor and council doesn't embrace or study it, every time YOU, a city worker or manager DOES, you will improve your own efficiency and performance and will enjoy your job more -- and you will want to share it with the rest of your workers/department...and that's how we can do it WITHOUT a hearing in committee.

People rely on superiors to "green light" or approve things that we can just do on our own.

I have SERIOUS notes from Deming's famous 4-day seminar that went into the article that was praised by Deming and published internationally in "Quality Digest" -- and will be glad to share copies, along with explanations for all city workers.

YOU CAN START BY READING THIS.

Call me at 213-785-7272 anytime, Monday-Sunday, or email ZumaDogg@Gmail.com. And if you would like to discuss how this applies to you in your job with the city, I can meet with you and as many people as you would like to bring along near the ocean along Main Street in Venice/Old Santa Monica area.